aktiv reisen 2014 – interactive magazine

aktiv reisen 2014

editorial design, interactive magazine and launch event

it started with an idea

a relaunch of raiffeisen reisen’s travel magazine in a newspaper format, with an ipad version as an extension to the print version.

the response from the client was clearly positive; yes, let’s do it!

first out, the printed magazine featuring the five destinations…

… and the accompanying iPad magazine allowing the reader to enjoy interactive maps, extensive photo galleries, and being only a tap away from booking the next holiday.

And finally, to give the product good tailwind, we invited all Raiffeisen Reisen offices, partners, and friends for an extravagant launch party in real travel spirit…

The launch party in Waidhofen an der Ybbs

Type: editorial design | digital publishing
Services: Art Direction | Editorial Design | UI/UX
Realized: october 2013
Industry: tour operators | tourism
Client: Raiffeisen-Reisebüro Gesellschaft m.b.H.

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